For ages New Street has been an embarrassment to Birmingham, just not giving the sort of welcome that a bustling european city of culture should. Yep, ever since they started putting a new shopping centre on top, where the car park was, it’s been a nightmare. But soon, very soon, at the end of Super September, the second city will finally get the train station it deserves: one that’s overcrowded but has a John Lewis on the top.
To celebrate his arrival here, John Lewis himself has made a movie about his kind of town. It’s a town where everybody is a young professional or something much more upscale and aspirational, like a guy who runs a sandwich shop. It’s a town where everybody wants to sleep in 100% Egyptian cotton.
To thank Mr Lewis we’d like to make him a film too but just like the Evening Mail, all of our people work way outside of the city core — at an industrial estate on the Holford Drive of the imagination — and so we can’t get to New Street to capture the shots we need.
Can you help? This is the script for our film. If you are travelling through New Street today please try to capture a few five second videos of what you see, and we will edit them together tonight (hold your phone in landscape, please).
A film for John Lewis
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Fade up titles, using cool “indie movie” style hand-writing font, all caps”
Continue reading “Let’s make a thank you film for Mr John Lewis!”